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Business Resources from Gale

Business eBooks
American Buyers, ed. , v.

Provides the data businesses need to manage expectations (how many will walk through the door?) and set prices (how much do buyers typically spend?). It features a complete picture of the American consumer, including spending habits.

American Buyers, ed. , v.
Encyclopedia of Business and Finance, ed. 3, v.

Designed for the nonspecialist, the Encyclopedia of Business and Finance is a 2-vol. complete reference covering five general areas: finance and banking; accounting; marketing; management; and information systems. Drawing on practical professional expertise as well as that of noted scholars, the contributors include executives, government administrators and scholars from leading business programs from around the United States.

Encyclopedia of Business and Finance, ed. 3, v.
Everyday Finance, ed. , v.

Provides a mix of basic and practical information on economics, personal money management, and starting a business.

Everyday Finance, ed. , v.
Gale Business Insights Handbook of Social Media Marketing, ed. , v.

This series centers on the specific projects, tasks, and activities in which businesspeople currently engage. This volume focuses on the social aspects of internet marketing.

Gale Business Insights Handbook of Social Media Marketing, ed. , v.
Green Property, ed. 2, v.

A guide to buying, developing and investing in environmentally-friendly property, and making one's home more energy-efficient.

Green Property, ed. 2, v.
The Growing Business Handbook, ed. 11, v.

Focuses on key issues such as funding, innovation, customer service, business technology and international expansion. Includes case studies from top companies.

The Growing Business Handbook, ed. 11, v.
How to Understand Business Finance, ed. 2, v.

Provides a quick and effective course from the perspective of the pursuit of business growth, and describes a business proceeding from initial set-up through its first year of trading.

How to Understand Business Finance, ed. 2, v.
Successful Interviewing and Recruitment, ed. , v.

Examines successful interviewing skills. Explains how to structure the interview, spot exceptional candidates and hire only the best who will add value to your business. Explores which questions to ask as well as which questions not to ask.

Successful Interviewing and Recruitment, ed. , v.
Winning New Business, ed. , v.

Offers techniques and tactics needed to help maximize sales performance.

Winning New Business, ed. , v.
DemographicsNow (Gale Business)

DemographicsNow (Gale Business)

Robust U.S. demographic data delivers consumer and market insight.

Entrepreneurship (Gale Business)

Entrepreneurship (Gale Business)

Real business plans, how-to guides, articles, and more

Subcollection (Gale eBooks)

Subcollection (Gale eBooks)

Search hundreds of actual business plans compiled by entrepreneurs seeking funding for sma ...

Business (Gale OneFile)

Business (Gale OneFile)

Articles on accounting, marketing and management, and related fields

Economics and Theory (Gale OneFile)

Economics and Theory (Gale OneFile)

Articles on economics, interviews with CEOs and entrepreneurs, and more

Entrepreneurship (Gale OneFile)

Entrepreneurship (Gale OneFile)

Full-text insights, tips and strategies for students and entrepreneurs.